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About Shayne Champlin

About Shayne ChamplinI am a passionate and caring man. I have held every type of job in almost every type of industry. I have also experienced almost every type of leader one could have in my career. I have met thousands of people, and have developed hundreds of relationships in my short life, both good and bad. I have done many things right, and many more things wrong, and I am happy to say after all of that, failure has led me to my biggest successes.

I’ve always had a burning feeling in my heart; a feeling that I was meant for something great. I was created by my Father with an immeasurably important purpose, and I mean to fulfill that purpose. I don’t know what God has for me in His plan, but I’m dedicated to figuring it out, and I hope that my experience can also lead to discovery and growth for you.

So you’re here at my blog, aren’t you? Well I 

I hope you get something from what I write. I am a regular person like the rest of you, but I believe that extraordinary things come from even the lowliest.

Your comments are always welcome and encouraged as long as they are thoughtful, thought provoking, genuine, and not snarky. Thanks for reading!

I am a passionate and caring man. I have held every type of job in almost every type of industry. I have also experienced almost every type of leader one could have in my career. I have met thousands of people, and have developed hundreds of relationships in my short life, both good and bad. I have done many things right, and many more things wrong, and I am happy to say after all of that, failure has led me to my biggest successes.

I've always had a burning feeling in my heart; a feeling that I was meant for something great. I was created by my Father with an immeasurably important purpose, and I mean to fulfill that purpose. I don't know what God has for me in His plan, but I'm dedicated to figuring it out, and I hope that my experience can also lead to discovery and growth for you.

I hope you get something from what I write. I am a regular person like the rest of you, but I believe that extraordinary things come from even the lowliest.  The bible is full of regular people that God chose and equipped to do things they could have never dreamed they would do. 

Maybe you're one of those people.  And I'd love to help you in any way I can. 

So you're here at my blog, aren't you? Here's what you'll find. 

Since I'm a marketer, you're going to find a lot of content in the area of ... marketing. 

That includes:

  • Facebook Advertising
  • Conversion Optimization
  • Lead Generation
  • Social Media Marketing
  • Facebook Messenger Marketing

I love to talk about marketing, and teach others to be effective profit amplifying digital marketers that serve their clients or businesses well.  So that's a big part of the content you're going to find here.

Your comments are always welcome and encouraged as long as they are thoughtful, thought provoking, genuine, and not snarky. Thanks for reading!

So, a little more about me....

I’ve been marketing and selling products and services for over 17 years.

I’ve worked with both local businesses as well as 3 years with one of the fastest growing software companies in the country, BombBomb.

When I started I was managing a few thousand dollars in ad budget and we did $4.7 million in revenue that year (2015).

When I left BombBomb, we were on track to do $20 million in 2018! Huge growth, and one of the best experiences, as a marketer, of my life.

My job was to drive traffic through various paid and organic channels and turn that traffic into leads and free trial signups for the software.

The extremely talented team I was a part of was generating multiple thousands of free trial signups per month, and an equal amount of leads from email signups for content downloads and events.

In addition to that, I was measured by how many qualified, quality leads I generated through our advertising and our cost per free trial and email signup.

I’ve run hundreds of ad campaigns on Google Adwords, Bing Ads, Facebook and Instagram Ads, Adroll, Youtube, and Outbrain and have dedicated over a decade to understanding and mastering paid traffic and lead and customer generation.

And most recently, I’ve become fanatical about Facebook Messenger and SMS marketing and am dedicated to helping companies tap into these phenomenal mobile channels to get in front of more people that are better qualified so they can sell more products and services. 

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