How to Determine If Your PPC Campaigns Are Losing Money

Shayne ChamplinPPCLeave a Comment

Is your PPC advertising profitable?

image source Do you know if your PPC campaigns are actually profitable for your company? Do you want to know? Well this post is a tool you can use to ask the right questions to determine just that! Whether you are utilizing a company outside of your own to manage your PPC campaigns or you do it in house, you … Read More

Customer Buying Process Breakdown Worksheet

Shayne ChamplinResourcesLeave a Comment

understand why and how your customers buy

This worksheet is meant to help you breakdown your customer’s buying process so you can see how to help them make the right decision for them and for you.  It will help you to see what your customer goes through before making a buying decision.  You can use this sheet for all of your customer groups.The best way to use it is … Read More

How to double your leads from your website by writing better content

Shayne ChamplinWebsite ContentLeave a Comment

Get more leads without increasing traffic

[vc_row][vc_column width=”1/1″][text_output]When you are faced with writing content for your website, one of the most difficult things in the world is to stare that that blank page with that disrespectful cursor sitting there just blinking at you,  taunting you to throw a punch at your computer monitor. Especially when it comes to writing content about your products and services, it … Read More

How to Get More Leads from Your Roofing Website

Shayne ChamplinConversion Rate OptimizationLeave a Comment

[vc_row][vc_column width=”1/1″][text_output]In this video I critique the Avalanche Roofing & Exteriors website. They are a roofing and exteriors company in Colorado Springs that is one of the leaders in their market. They provide top quality services and a great experience to their clients which is why I chose their site to critique. In this video I will show you how … Read More